International Journal of Scientific Research and Engineering Development

International Journal of Scientific Research and Engineering Development


( International Peer Reviewed Open Access Journal ) ISSN [ Online ] : 2581 - 7175

IJSRED » Archives » Volume 8 -Issue 6


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๐Ÿ“‘ Paper Information
๐Ÿ“‘ Paper Title From Gram Sabha to Group Chat: Hybrid Models of Participatory Communication in Rural India
๐Ÿ‘ค Authors Shivendu Kumar Rai, Jaanasheen Minglani
๐Ÿ“˜ Published Issue Volume 8 Issue 6
๐Ÿ“… Year of Publication 2025
๐Ÿ†” Unique Identification Number IJSRED-V8I6P110
๐Ÿ“ Abstract
This research examines the transition from traditional participatory platforms such as Gram Sabhas to digital communication tools like WhatsApp group chats in rural India. With increasing smartphone penetration and changing communication behaviour, rural communities now rely on a hybrid communication system that blends face-to-face deliberation with instant digital interaction. Using a mixed-methods approach, this study investigates how these hybrid communication models affect participation, inclusivity, and governance. The results reveal that while WhatsApp enhances speed, access, and engagementโ€”especially among youth and womenโ€”the Gram Sabha remains essential for legitimacy, accountability, and final decision-making. The study concludes that hybrid models can strengthen participatory democracy if digital literacy gaps, misinformation, and unequal access are addressed.